Social media often reduces everything to a few words or a single image. Ideas, products, and even the vast, mostly unchartered terrain of someone’s personality, becomes so condensed that it disappears almost entirely under the weight of the 50-character blurb.
For my clients, I’ve become an expert at reducing products and ideas down to New Media digestible bites that still retain the original essence. But, I’m not sure that’s the right choice for whole people. People are not bite-sized - although some are delicious.
When someone can post “?” on Twitter and receive dozens of responses, we’ve reached endgame with how small we can cut language and retain coherence. I’m doing my part to bring back the long and messy tradition of extended personal expression. I hope you enjoy my blog.